https://acvconsulting.com/blogs/the-fractional-advantage/supporting-international-businesses-expanding-into-the-united-states 2026-06-30T22:54:28-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Supporting_international_businesses_expanding_into_the_United_States_b539a30e-30b5-4899-89b0-93cb689338c4.webp?v=1782885268 Supporting International Businesses Expanding into the United States Supporting International Businesses https://acvconsulting.com/blogs/the-fractional-advantage/why-use-a-fractional-cmo 2026-06-30T23:09:44-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Fractional-CMO-Blof_Hero.webp?v=1782886184 Why use a fractional CMO? https://acvconsulting.com/blogs/the-fractional-advantage/use-a-fractional-ceo-to-focus-your-startup 2026-06-30T22:49:26-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Fractional_CMO_For_Startups_Hero_af34c0e2-f9ef-495e-b686-ee71dcfcd96d.jpg?v=1782884966 Use a Fractional CEO to Focus Your Startup Use a Fractional CEO to Focus Your Startup https://acvconsulting.com/blogs/the-fractional-advantage/how-ai-in-e-commerce-can-help-manage-product-photography 2026-06-30T22:13:50-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/How_AI_Can_Help_Manage_E-commerce_Product_Photography_Hero_3c206e48-a221-497f-b44b-ee2f4f7f1cf1.webp?v=1782882830 How AI in E-Commerce Can Help Manage Product Photography How AI in E-Commerce Can Help Manage Product Photography https://acvconsulting.com/blogs/the-fractional-advantage/elevate-your-marketing-strategy-with-a-digital-audit 2026-09-11T20:30:21-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Elevate_Your_Marketing_Strategy_with_a_Digital_Audit_Hero_11fca040-5e35-4d1f-b5b7-1fe18e516fec.webp?v=1789183821 Elevate Your Marketing Strategy with a Digital Audit Elevate Your Marketing Strategy with a Digital Audit https://acvconsulting.com/blogs/the-fractional-advantage/how-the-north-face-scaled-to-2b-the-five-marketing-lessons 2026-09-11T20:29:37-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/the-north-face-marketing-strategy-lessons_7b9f218c-3061-4fd6-80c3-913df632f935.webp?v=1789183777 How The North Face Scaled to $2B: The Five Marketing Lessons The Five The North Face Marketing Strategy Lessons that scaled profits to $2B. https://acvconsulting.com/blogs/the-fractional-advantage/how-ai-is-revolutionizing-retail-environment-design-and-prototyping 2026-06-30T21:52:01-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/How_AI_is_Revolutionizing_Retail_Prototyping_Hero.webp?v=1782881521 How AI is Revolutionizing Retail Environment Design and Prototyping How AI is Revolutionizing Retail Environment Design and Prototyping https://acvconsulting.com/blogs/the-fractional-advantage/hiring-a-fractional-cmo 2026-06-30T22:28:57-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/When_to_Hire_a_Fractional_CMO_Hero_cf011e94-56d7-4e2e-86bf-ccfebb588e27.jpg?v=1782883737 Hiring a Fractional CMO: 8 Signs It’s Time for Executive Marketing Leadership Hiring a Fractional CMO https://acvconsulting.com/blogs/the-fractional-advantage/why-identifying-brand-purpose-is-the-first-step-in-developing-brand-dna 2026-06-30T22:42:29-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Why_Identifying_Brand_Purpose_is_the_First_Step_in_Developing_Brand_DNA_Hero_e555b663-2fad-404c-afae-ab4550682855.webp?v=1782884549 Why Identifying Brand Purpose Is the First Step in Developing Brand DNA Why Identifying Brand Purpose Is the First Step in Developing Brand DNA https://acvconsulting.com/blogs/the-fractional-advantage/global-brand-strategy-getting-team-buy-in-at-scale 2026-06-30T22:05:27-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Getting_Global_Team_Buy-In_to_Scale_a_Billion-Dollar_Brand_Hero_57eb773e-4f53-41ad-9728-ab4f9e655bbc.webp?v=1782882327 Global Brand Strategy: Getting Team Buy-In at Scale Global Brand Strategy: Getting Team Buy-In at Scale https://acvconsulting.com/blogs/the-fractional-advantage/advice-from-a-cmo-in-economic-uncertainty 2026-06-30T22:07:35-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Advice_From_A_CMO_Hero_af9b5f9d-0fad-41e2-b3ee-d5cc8b6af295.jpg?v=1782882455 Advice from a CMO in Economic Uncertainty Advice from a CMO in Economic Uncertainty https://acvconsulting.com/blogs/the-fractional-advantage/building-brand-equity-in-a-transactional-world 2026-06-30T22:20:41-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Building_Brand_Equity_in_a_Transactional_World_Hero_dc52a043-d778-48bc-842c-a87525cc7998.webp?v=1782883241 Building Brand Equity in a Transactional World Building brand equity, in this sense, is like a lighthouse. It's designed to guide a special kind of ship to harbor, and it necessarily leaves others in the dark. https://acvconsulting.com/blogs/the-fractional-advantage/what-weve-been-up-to-lately-tracksmith-and-nzte 2026-06-30T21:58:35-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/What_We_ve_Been_Up_To_Lately_Hero_2816fda1-bb6e-43c4-931f-73af70d635d9.webp?v=1782881915 What We've Been Up To Lately: Tracksmith and NZTE Our Strategic Marketing Plan - What We've Been Up To Lately: Tracksmith and NZTE https://acvconsulting.com/blogs/the-fractional-advantage/saying-no-will-save-your-brand-choosing-your-target-audience 2026-06-30T22:32:35-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Saying_No_Will_Save_Your_Brand_Hero.webp?v=1782883955 Saying "No" Will Save Your Brand: Choosing Your Target Audience Saying "No" Will Save Your Brand: Choosing Your Target Audience https://acvconsulting.com/blogs/the-fractional-advantage/brand-differentiation-strategy-why-tracksmith-is-a-winner 2026-06-30T22:02:37-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Persistent_Precision_Hero_b15b94c3-7d7f-48b6-9fb6-359bac116d8d.webp?v=1782882157 Brand Differentiation Strategy: Why Tracksmith Is a Winner Brand Differentiation Strategy: Why Tracksmith Is a Winner https://acvconsulting.com/blogs/the-fractional-advantage/why-are-you-doing-this-guru-energy-takes-a-stand 2026-06-30T22:45:45-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Why_Are_You_Doing_This_Hero_6e261621-8466-4785-bea9-77cc1ab8d293.webp?v=1782884745 Why Are You Doing This? Guru Energy Takes a Stand Why Are You Doing This? Guru Energy Takes A Stand https://acvconsulting.com/blogs/the-fractional-advantage/brand-execution-where-most-promises-die-and-how-havaianas-made-theirs-indestructible 2026-06-30T23:07:08-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/havaianas-blog_3322d814-b154-4809-81c7-fc3506234dd4.png?v=1782886028 Brand Execution: Where Most Promises Die — and How Havaianas Made Theirs Indestructible https://acvconsulting.com/blogs/the-fractional-advantage/a-growth-audit-is-no-longer-optional 2026-06-30T23:02:49-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/growth-audit_c2f2251e-e132-482b-87f9-abec67aee190.jpg?v=1782885769 A Growth Audit Is No Longer Optional — It’s the Difference Between Momentum and Mediocrity Growth Audit https://acvconsulting.com/blogs/the-fractional-advantage/building-the-right-marketing-framework-for-your-business 2026-06-30T23:05:04-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Team_As-a-system.jpg?v=1782885903 Building the Right Marketing Framework for Your Business Building the Right Marketing Framework for Your Business https://acvconsulting.com/blogs/the-fractional-advantage/why-human-led-ai-is-the-future-of-brand-marketing 2026-07-02T15:02:11-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Human-Led-AI_V4_53cfb5a3-6f4e-4c32-852b-f7d38b73bae3-1783029709.jpg?v=1783029728 Why Human-Led AI is the Future of Brand Marketing Human-led AI enhancing brand marketing strategy https://acvconsulting.com/blogs/the-fractional-advantage/how-we-upgraded-our-digital-assessment-human-led-ai-powered 2026-06-30T21:44:23-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/jakub-zerdzicki-EL16ACtwLxg-unsplash_2_ed68b455-21c4-4d0c-9293-ac817ba6a17d.jpg?v=1782881063 How We Upgraded Our Digital Assessment: Human-Led, AI-Powered AI-Powered Assessment: How ACV Upgraded Digital Strategy https://acvconsulting.com/blogs/the-fractional-advantage/what-is-a-fractional-cmo-and-when-should-your-dtc-or-consumer-brand-hire-one-in-2026 2026-09-08T19:38:14-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/what-is-a-fractional-cmo-consumer-brand-leadership.jpg?v=1788921494 What Is a Fractional CMO and When Should Your DTC or Consumer Brand Hire One in 2026? What Is a Fractional CMO and When Should You Hire One in 2026? https://acvconsulting.com/blogs/the-fractional-advantage/ai-powered-fractional-cmo-consumer-brands 2026-06-30T21:41:32-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/getty-images-RD3nX8qZClo-unsplash.jpg?v=1782880892 How I'm Integrating AI into My Fractional CMO Work AI-powered fractional CMO removing operational friction through AI-driven marketing execution. https://acvconsulting.com/blogs/the-fractional-advantage/global-brand-us-market-entry-mons-royale 2026-08-28T16:45:11-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/R1-26_NH_HP_BikeTrail_Desktop_SecondaryBanner_2800x1020_6c6604e6-4101-4ed2-8d39-bc52815bf848.webp?v=1787960261 What New Zealand’s Mons Royale Taught Me About Expanding Brands into the U.S. Market Outdoor lifestyle branding and global brand US market entry strategy inspired by Mons Royale in New Zealand https://acvconsulting.com/blogs/the-fractional-advantage/the-future-of-domestic-apparel-manufacturing-starts-in-emeryville 2026-08-25T22:03:35-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/unspun_people_0492ea5a-9b55-4c29-bbda-50d433d58da1.png?v=1787719900 unspun™ - The Future of Domestic Apparel Manufacturing Starts in Emeryville unspun technology featured alongside models in contemporary apparel. https://acvconsulting.com/blogs/the-fractional-advantage/what-it-takes-to-build-a-business-that-can-grow-beyond-the-founder 2026-09-09T20:44:54-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/30Ink_Main_Image_1897x861_3828b686-df9c-4622-9793-1ebeb94353dd.jpg?v=1789011894 Strategic Planning Infrastructure for Stephen Curry's Thirty Ink Stephen Curry featured in Thirty Ink strategic planning infrastructure blog. https://acvconsulting.com/blogs/the-fractional-advantage/how-much-does-a-fractional-cmo-cost-in-2026-the-roi-breakdown 2026-09-10T14:22:39-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/fractional-cmo-cost-roi-breakdown-2026.jpg?v=1789075359 How Much Does a Fractional CMO Cost in 2026? The ROI Breakdown Financial illustration comparing fractional CMO cost with long-term marketing ROI and business growth. https://acvconsulting.com/blogs/about-us/aaron-carpenter 2026-08-27T12:24:48-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/aaron_desk__1800x1013_48367b33-cf8d-40a8-9721-8ccce7bd7b3b.jpg?v=1787858688 Aaron Carpenter Aaron Carpenter, Founder of ACV Consulting and Fractional CMO specializing in brand strategy and consumer growth. https://acvconsulting.com/blogs/about-us/christopher-peak 2026-08-27T12:24:14-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/christopher-peak_1800x1013_4b3a2707-721f-4a92-be9c-e6ffd98b7f95.jpg?v=1787858654 Christopher Peak Christopher Peak, Principal and SVP of Retail Development at ACV Consulting. https://acvconsulting.com/blogs/case-studies/grasshopper-case-study 2026-08-20T19:54:27-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/grasshopper_sensor_26804f91-c36e-4c61-b5b9-90836d60c658.png?v=1787280604 Grasshopper Grasshopper Case Study featuring the hoppr1 environmental sensor monitoring greenhouse growing conditions. https://acvconsulting.com/blogs/case-studies/akoio 2026-08-21T16:29:41-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/akoio_d4e42688-a929-4419-98a3-11f8c25fef99.png?v=1787354724 Akoio Akoio Case Study featuring a headphone user navigating an urban environment and managing his personal soundscape. https://acvconsulting.com/blogs/case-studies/defonce-chocolatier 2026-08-20T19:24:44-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/defonce_b1dd81f2-5c45-4494-8838-2fabc8659850.webp?v=1787278535 Défoncé Chocolatier Défoncé Chocolatier Case Study featuring burgundy luxury chocolate packaging with gold branding. https://acvconsulting.com/blogs/case-studies/stabil-case-study 2026-08-19T21:38:55-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/stabil_THE_SHOE_7e3ea02a-44ce-428d-88dd-d35dab709a3f.png?v=1787200260 Stabil STABIL Case Study featuring a work boot fitted with STABIL traction cleats for demanding work environments. https://acvconsulting.com/blogs/case-studies/havaianas-case-study 2026-08-19T00:16:54-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/havaianas_1_6866c351-1979-40d3-9095-952108b57265.png?v=1787123345 Havaianas Case Study Havaianas Case Study featuring colorful lifestyle campaign imagery with models relaxing outdoors alongside branded flip-flops. https://acvconsulting.com/blogs/case-studies/timberland-case-study 2026-08-18T23:41:40-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Timberland_Main_9646e3d6-cd1d-41d0-9d23-c29fb5a3013e.jpg?v=1787121108 Timberland Case Study Timberland Case Study featuring lifestyle campaign imagery with young adults in an urban setting. https://acvconsulting.com/blogs/case-studies/the-north-face-case-study 2026-08-12T23:33:50-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/TheNorthFace_Hero_Image_Case-Study.png?v=1786602117 The North Face Case Study Campers gather around a fire surrounded by The North Face tents during the Summer Base Camp campaign. https://acvconsulting.com/blogs/case-studies/mananalu-case-study 2026-08-17T21:22:32-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/hero-mananalu_ced1b34b-24f7-44e0-99ff-8384e5e581c5.png?v=1787026783 Mananalu Case Study Mananalu aluminum water bottles displayed against a tropical outdoor backdrop. https://acvconsulting.com/blogs/case-studies/better-place-forests-case-study 2026-08-17T20:53:30-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Better-Place-Forests-Hero_0c4eb4bc-d831-490d-89f3-ef772829ee6f.webp?v=1787024370 Better Place Forests Case Study Better Place Forests memorial forest with sunlight filtering through towering trees and morning mist. https://acvconsulting.com/blogs/case-studies/manitobah-case-study 2026-08-15T18:00:37-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/manitobah_hero_main_e915c025-2add-4409-af34-55bc7c111893.jpg?v=1786841758 Manitobah Case Study Manitobah campaign image featuring a woman in Indigenous-inspired apparel overlooking a mountain landscape. https://acvconsulting.com/blogs/case-studies/sea-to-summit-case-study 2026-08-15T17:13:27-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/sea-to-summit-spark-flame-sleeping-bags-2000x1333_23cbeb6d-5717-4871-933f-f826d6fca4ec.webp?v=1786837820 Sea to Summit Case Study Sea To Summit outdoor campaign featuring a camper relaxing in a sleeping bag at sunset. https://acvconsulting.com/blogs/case-studies/tracksmith-case-study 2026-08-15T16:37:12-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Tracksmith-Case-Study_601beb66-fa1a-46a6-87c8-87134c23d174.webp?v=1786837032 Tracksmith Case Study Tracksmith Case Study featuring runners in Tracksmith apparel during an outdoor training run. https://acvconsulting.com/blogs/case-studies/thirty-ink-case-study 2026-08-06T20:54:28-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/30Ink_Main_Image_1897x861_ad6c9026-97cc-4a99-9e58-c92b00070b16.jpg?v=1786073839 Thirty Ink Case Study Thirty Ink case study featuring Stephen Curry and the business collective's long-term growth strategy. https://acvconsulting.com/blogs/about-us/doug-marks 2026-08-31T12:43:26-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/DougMarks_1400x543_Wide_2b5900c2-8694-4b6a-a8ac-19d9dcec80b4.jpg?v=1788205406 Doug Marks Doug Marks, ACV Consulting industrial design expert specializing in fabrication and prototyping. https://acvconsulting.com/blogs/about-us/anh-tran 2026-08-31T12:43:15-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Anh-Tran_Wide_3eba82e9-13cb-47ca-98b0-82f71c5d8f46.jpg?v=1788205395 Anh Tran Anh Tran, ACV Consulting architect specializing in retail design systems and visual concepting. https://acvconsulting.com/blogs/about-us/aimee-spence 2026-08-28T17:47:49-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Aimee-Spence_82259571-8033-49c7-b416-d962a3d9353e.jpg?v=1787964270 Aimee Spence Aimee Spence, retail architect specializing in store development and planning. https://acvconsulting.com/blogs/about-us/ida-tam 2026-08-28T18:13:32-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/ida-tam_fc0a9130-74c5-42ec-ae33-9b5b30981a8b.jpg?v=1787965564 Ida Tam Ida Tam cycling on a wooded trail in autumn. https://acvconsulting.com/blogs/about-us/seth-bradbury 2026-08-31T12:43:01-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Seth-Bradbury_63a92205-2cf0-4678-9342-f3b36e8f5a22.jpg?v=1788205381 Seth Bradbury Seth Bradbury, brand strategy and Interim CMO expert. https://acvconsulting.com/blogs/about-us/emma-houghton 2026-08-31T13:02:46-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Emma-Houghton_5ab59d6a-1e23-4df3-8ee4-3b34f35c8d6e.jpg?v=1788206247 Emma Houghton Emma Houghton, Lead Digital Strategist specializing in digital strategy and brand management. https://acvconsulting.com/blogs/about-us/candice-collison 2026-08-31T13:21:00-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/candice-collison_0134e444-3a59-498a-90c7-0c6d59c0061b.jpg?v=1788207660 Candice Collison Candice Collison, marketing and e-commerce strategist specializing in digital growth and commerce. https://acvconsulting.com/blogs/about-us/erika-carpenter 2026-08-31T22:15:29-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Erika-Carpenter_71d8f13b-99b5-48cf-8461-0123e20bc227.jpg?v=1788239729 Erika Carpenter Erika Carpenter, Director of Client Success at ACV Consulting. https://acvconsulting.com/blogs/about-us/ian-dewar 2026-09-02T21:37:42-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Ian-Dewar_b8092808-803f-4b15-a36f-59f1572c81ec.jpg?v=1788409686 Ian Dewar Ian Dewar, Strategic Advisor specializing in loyalty ecosystems and customer intelligence. https://acvconsulting.com/blogs/about-us/sabrina-lafosse 2026-09-02T22:00:53-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Sabrina-Lafosse_a80b3b2c-1603-4c59-900b-3a162ef03b1c.jpg?v=1788410993 Sabrina Lafosse Sabrina Lafosse, Director specializing in digital marketing and e-commerce development. https://acvconsulting.com/blogs/about-us/darshaun-nadeau 2026-09-02T22:33:04-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/Darshaun-Nadeau_56ebce7e-b790-49c6-8831-002fae34482a.jpg?v=1788413584 Darshaun Nadeau Darshaun Nadeau, Principal specializing in digital architecture and global strategy. https://acvconsulting.com/blogs/the-fractional-advantage/brand-dna-strategy-economic-downturn 2026-09-24T14:41:32-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/brand-dna-strategy-brand-positioning_68a2522d-dbce-474b-9ccb-be65be408cd6.jpg?v=1790286092 Brand DNA Is the Last Thing You Should Ignore in a Downturn Brand DNA strategy illustration representing brand focus, consistency, and identity https://acvconsulting.com/blogs/the-fractional-advantage/ai-native-commerce-brandfuel-whitepaper 2026-09-22T10:07:52-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/ai-native-commerce-organizational-design_40ea6f7a-97b5-40a0-95be-25e4641d0d27.jpg?v=1790096872 We Contributed to Brandfuel.ai's “Build for What's Next” Whitepaper — Here's Why AI-native commerce organizational design represented through collaborative planning and architectural blueprints. https://acvconsulting.com/blogs/case-studies/511-tactical-brand-archetype-workshop 2026-09-30T15:30:29-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/511-tactical-brand-archetype-workshop_a985d838-7fb8-4810-8da4-cb84006e3f1e.jpg?v=1790807429 5.11 Tactical Brand Strategy Case Study 5.11 Tactical Always Be Ready imagery for ACV Consulting's Brand Archetype Workshop case study. https://acvconsulting.com/blogs/case-studies/akoio-startup-brand-strategy 2026-09-30T15:30:50-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/akoio-startup-brand-strategy-auditory-health_58c7cba3-7be0-4e18-839a-0a74cac264fb.webp?v=1790807450 Akoio Case Study: Building a Brand for Investor Readiness Akoio auditory health imagery representing the consumer wellness brand developed through ACV's startup brand strategy. https://acvconsulting.com/blogs/case-studies/chopt-brand-positioning-strategy 2026-09-30T15:31:05-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/chopt-brand-positioning-strategy-restaurant_da3bce13-2373-4d24-b1a7-5e77ed424463.png?v=1790807465 Chopt Case Study: Turning Brand Clarity Into a Commercial Discipline Chopt restaurant experience featured in ACV Consulting's brand positioning strategy case study. https://acvconsulting.com/blogs/case-studies/crony-x-brand-identity-development 2026-09-30T15:31:28-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/crony-x-brand-identity-development_0376cd02-f58f-4e3a-b242-f099a9c71e45.jpg?v=1790807488 Crony X Case Study: Turning Founder Vision Into Brand Identity Crony X apparel collection representing the brand identity development created through ACV Consulting's engagement. https://acvconsulting.com/blogs/case-studies/everywhere-apparel-brand-identity-guidelines 2026-09-30T15:31:47-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/everywhere-apparel-brand-identity-guidelines.png?v=1790807507 Everywhere Apparel Case Study: Building One Brand for Two Audiences Everywhere Apparel clothing representing the brand identity guidelines developed with ACV Consulting. https://acvconsulting.com/blogs/case-studies/guru-energy-brand-strategy-framework 2026-09-30T15:31:58-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/guru-energy-brand-strategy-framework_2c466470-275d-4b32-ac16-3c2027d0ce2a.jpg?v=1790807518 GURU Energy Case Study: Turning Brand Strategy Into Execution GURU Energy lifestyle campaign representing the brand strategy framework developed with ACV Consulting https://acvconsulting.com/blogs/case-studies/helinox-brand-guidelines 2026-10-06T15:28:25-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/helinox-brand-guidelines-outdoor-identity_6ebde0c8-6430-4948-a6b6-1a2c80d8ad06.jpg?v=1791325705 Helinox Case Study: Building One Brand Across Two Worlds Helinox outdoor chair representing the performance side of the brand identity unified through its brand guidelines. https://acvconsulting.com/blogs/case-studies/johnny-was-brand-marketing-strategy 2026-10-06T15:28:38-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/johnny-was-brand-marketing-strategy_501f1ff4-38b4-4a58-ad1d-b4da28de48f8.jpg?v=1791325718 Johnny Was Case Study: Turning Brand Identity Into Marketing Strategy Johnny Was lifestyle apparel representing the brand identity behind ACV Consulting's brand marketing strategy. https://acvconsulting.com/blogs/case-studies/osprey-brand-identity-framework 2026-10-06T15:28:46-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/osprey-brand-identity-framework-outdoor_f8253b62-3cb8-46ad-92ce-052b8afe1c42.jpg?v=1791325726 Osprey Case Study: Turning Brand DNA Into a Global Brand Playbook Osprey outdoor adventure imagery representing the brand identity framework developed with ACV Consulting. https://acvconsulting.com/blogs/case-studies/thirty-ink-strategic-planning-framework 2026-10-06T15:28:55-07:00 weekly https://cdn.shopify.com/s/files/1/0772/3119/4357/articles/thirty-ink-strategic-planning-framework_1e1175f4-3041-45a6-9a88-87aea5a35aa0.png?v=1791325735 Thirty Ink Case Study: Building Strategic Planning Infrastructure Stephen Curry representing Thirty Ink in ACV Consulting's strategic planning framework case study.