GO-TO-MARKET MASTERCLASS

Master the Art of Product Launches with Proven Strategies

This comprehensive online masterclass not only teaches you how to execute a successful go-to-market (GTM) strategy but also includes two hours of 1:1 personalized strategy sessions with ACV Consulting Founder, Aaron Carpenter, to tailor your approach for maximum impact.

Are your product launches lacking the punch they need to resonate with customers and drive sales? Without a structured GTM process, your efforts might lead to scattered resources, ineffective communication, and missed market opportunities. Does this sound like your current situation?

Enter the Go-to-Market Masterclass, where you'll learn from Aaron Carpenter's extensive experience at global brands like Levi's and The North Face. With two 60-minute strategy sessions, you'll receive personalized guidance to refine your GTM strategy.

A ROBUST GO-TO-MARKET STRATEGY:

  1. Aligns Product, Marketing, and Sales: For seamless collaboration and execution.

  2. Drives Cohesive Brand Messaging: Ensuring every touchpoint tells the same story.

  3. Prioritizes Marketing Spend: Focusing resources where they'll achieve the most impact.

  4. Sets Clear Objectives: For each team member, ensuring everyone knows their role.

  5. Facilitates Early Preparation: Allowing for timely delivery of marketing creatives and sales tools.

  6. Uses Data-Driven Insights: To inform strategy and set realistic sales targets.

  7. Promotes Global Consistency: For brands operating internationally.

  8. Prepares for Market Impact: Through strategic planning that anticipates consumer response.

COURSE HIGHLIGHTS:

  • Strategic Framework: Learn from real-world examples how to craft a GTM strategy that aligns with your brand's DNA.

  • Cross-Functional Leadership: Understand how to lead product, marketing, and sales teams towards a common goal.

  • Practical Application: With personal strategy sessions, apply what you learn directly to your brand's needs.

  • Adaptable Tactics: Whether launching physical or digital products, get strategies that work.

WHO IS THIS COURSE FOR?

The Ambitious Marketers: Seeking to master product launch strategies for career advancement.

Product Managers: Looking to ensure their product's market entry is as strong as possible.

Sales Leaders: Wanting to optimize their sales strategies around product launches.

Entrepreneurs & Startups: Needing to launch products effectively with limited resources.

Established Brands: Aiming to refine their launch process for better market penetration.

Go-to-Market Masterclass:

With 2 Hours 1:1 Strategy Session

$999

Online Course + 2 hours of 1:1 Strategy Sessions with Aaron

Gain entry to the Go-to-Market Masterclass along with 2 hours of personalized 1:1 strategy sessions with Aaron Carpenter to help you craft and execute your unique GTM strategy.

  • 30 minute online video covering:

    • Product Strategy Development

    • Marketing Strategy Alignment

    • Sales Strategy Execution

    • Global Market Trends

    • Consumer Insight Integration

    • Go-to-Market Timeline Management

  • 2x 1:1 Strategy Sessions with ACV Founder, Aaron Carpenter

  • Step-by-step guidance through the GTM process

  • Lifetime access to all course materials

  • Downloadable resources for implementing your GTM strategy

 

CHOOSE YOUR PATH

packages

Go-to-Market Masterclass:

Online Video Course Only

$499

Online Course Only

Engage with the Go-to-Market Masterclass to master the art of product launches with a comprehensive self-paced program.

  • 30 minute online video covering:

    • Product Strategy Development

    • Marketing Strategy Alignment

    • Sales Strategy Execution

    • Global Market Trends

    • Consumer Insight Integration

    • Go-to-Market Timeline Management

  • Step-by-step guidance through the GTM process

  • Lifetime access to all course materials

  • Downloadable resources for building your GTM strategy

READY TO LAUNCH SUCCESSFULLY?

Your product's success is just one strategic step away. Begin the Go-to-Market Masterclass today and turn your launch into a market triumph.

About Aaron

  • Founder + CEO

    As former VP of Marketing at Levi Strauss and a transformative CMO at The North Face, Aaron has guided some of the world’s most dynamic brands into the digital era while helping to shape their unique brand identities to meet the evolving global marketing environment. Today, Aaron lends his expertise to a wide range of brands through powerful interim and fractional work while maintaining his position as an influential figure in global lifestyle marketing.