Havaianas
About Havaianas: The world’s leading flip-flop brand with over 1 billion dollars in sales around the globe. Based in Brazil since 1962.
ACV Support: Interim Head of North America Marketing and E-Commerce (18-month project) + Digital Support
Interim Head of eCommerce
- Marketing and e-commerce lead
- 18-month project
- Team assessment, development for marketing, and e-commerce
- Strategic and tactical plan development
- Full-suite Salesforce migration (Commerce Cloud, Marketing Cloud, and Service Cloud) in a 4-month timeframe.
Ongoing Digital Support
- Ongoing digital assets design
- Content creation
- Localized digital creative from Brazil HQ
