Case Studies
Thirty Ink : Building Social Media Leadership
Discover how ACV Consulting provided fractional social media leadership for Thirty Ink, helping its digital marketing team align strategy across a growing portfolio of businesses. Through a three-phase engagement, Aaron Carpenter assessed existing operations, developed a 12-month social media plan, and established leadership processes and performance KPIs.
Read moreabout Thirty Ink : Building Social Media Leadership
Thirty Ink : Building Strategic Planning Infrastructure
See how ACV Consulting and Being Human helped Thirty Ink build a strategic planning framework for stronger coordination, accountability, and long-range growth.
Read moreabout Thirty Ink : Building Strategic Planning Infrastructure
Chopt : Brand Clarity in a Crowded Market
Discover how ACV Consulting partnered with Founders Table Restaurant Group and Chopt Creative Salad Co. to develop a brand positioning framework grounded in consumer research. Through a leadership workshop and consumer segmentation project, ACV delivered updated Brand DNA, three content pillars, and actionable customer profiles to guide marketing strategy and future growth.
Mons Royale : Scaling a Digital Marketing Strategy for the North American Market
See how ACV Consulting developed a digital marketing strategy to help Mons Royale connect content, paid media, email, and customer growth across North America.
Read moreabout Mons Royale : Scaling a Digital Marketing Strategy for the North American Market
5.11 Tactical : Brand Clarity as a Growth Engine
See how ACV Consulting used a Brand Archetype Workshop to help 5.11 Tactical align leadership, clarify brand identity, and build a foundation for growth.
Read moreabout 5.11 Tactical : Brand Clarity as a Growth Engine
Osprey : Turning Brand DNA Into a Global Brand Playbook
See how ACV Consulting helped Osprey build a global brand identity framework through Brand DNA, consumer segmentation, and a comprehensive Brand Playbook.
Read moreabout Osprey : Turning Brand DNA Into a Global Brand Playbook
Johnny Was : Aligning The Team Around An Iconic Identity
See how ACV Consulting helped Johnny Was build a unified brand marketing strategy through embedded Fractional CMO leadership, consumer segmentation, and marketing planning.
Read moreabout Johnny Was : Aligning The Team Around An Iconic Identity
Mons Royale: Creating a True Omnichannel Retail Strategy
Discover how ACV Consulting partnered with Mons Royale to align retail design, brand positioning, and digital engagement through an omnichannel retail strategy. The Enhanced Retail Assessment and Design Workshop evaluated the Whistler flagship store, developed customer segmentation and Brand DNA frameworks, and delivered an integration roadmap for loyalty, email capture, clienteling, and future retail growth.
Read moreabout Mons Royale: Creating a True Omnichannel Retail Strategy
Johnny Was : Creating a Retail Flagship
Discover how ACV Consulting partnered with Johnny Was to enhance its retail store layout design and develop a scalable retail design framework. Through a two-phase engagement, Christopher Peak and Aaron Carpenter led a collaborative retail design workshop, provided executive oversight of the Houston store remodel, and developed a comprehensive Retail Design Guidelines Book to guide future store development.
Helinox Case Study: Building One Brand Across Two Worlds
See how ACV Consulting developed Brand DNA, consumer profiles, and brand guidelines to help Helinox align global teams across outdoor performance and lifestyle culture.
Read moreabout Helinox Case Study: Building One Brand Across Two Worlds
Akoio Case Study: Strategic Business Planning
Discover how ACV Consulting provided fractional CEO leadership and strategic business planning for Akoio, an emerging consumer wellness brand. Through a year-long engagement, ACV helped establish executive accountability, guide product development, strengthen investor readiness, and build a strategic foundation for future growth.
Read moreabout Akoio Case Study: Strategic Business Planning
Better Place Forests : Procurement & Expansion
Discover how ACV Consulting supported Better Place Forests through vendor sourcing, procurement management, and multi-site project coordination. From 2021 through 2023, ACV helped manage operational infrastructure across a growing portfolio of conservation memorial forests, coordinating vendors, materials, and brand experiences to support the company's national expansion.
Read moreabout Better Place Forests : Procurement & Expansion
Lactae Hevea : B2B Digital Transformation
Discover how ACV Consulting partnered with Lactae Hevea to modernize its digital presence through a three-phase B2B digital transformation. The engagement combined a Brand DNA Assessment, comprehensive Digital Audit, and Shopify website redesign to deliver a scalable wholesale platform with updated branding, improved user experience, and an SEO-focused site structure.
Everywhere Apparel Case Study: Content Marketing Strategy
Discover how ACV Consulting developed a content marketing strategy for Everywhere Apparel, aligning B2B and B2C messaging through social media, content templates, and digital marketing infrastructure.
Read moreabout Everywhere Apparel Case Study: Content Marketing Strategy
Premium Wine Brand Case Study: Social Media Marketing Strategy
See how ACV Consulting developed a social media marketing strategy to help a premium wine brand build awareness, grow its community, and enter the North American market.
Read moreabout Premium Wine Brand Case Study: Social Media Marketing Strategy















